Hire for Potential

Hiring

As a small/medium sized business owner or leader, one of your many hats likely involves hiring. How successful have you been? Do you have a plan? Have you measured if that plan works? The statistics are staggering: 50% of new hires are no longer with their company after just 18-months. With the average cost of hiring an employee at $4,150, it will cost $8,300 to have an average employee stay more than 18-months (not including wages). Yet, most of us continue to hire based on the candidate’s current skill set, not for their potential. The main reason we hire for skills over potential is because the practice saves us time now, where hiring for potential is a long-term investment. Below are 4 reasons why you should consider hiring for potential. Reason #1: Skills can and will have to be taught, values cannot. When looking for talent, we believe skills are important, but not the most important criteria in the search process. Hiring for cultural fit (or add) is more […]

Read more >
group of people sitting indoors

Redeeming Meetings

Workplace Performance

Now more than ever your company should reset expectations on how it conducts meetings. The average employee spends 35% of their time in meetings and the average executive 50% of their time in meetings. It is estimated $37 billion is wasted per year on unproductive meetings (we all know this figure is low). The above stats and my personal experience lead me to two questions about meetings: Can we reduce the amount of time we spend in meetings? Can we make the meetings we have better? The answer to both questions is, yes! The solution is both simple, yet hard to implement. Below is a checklist to ensure you succeed in having more efficient and more rewarding meetings. First ask yourself, does it make sense to hold a meeting? Meetings are the default, we feel a lack of control without them, but meetings are not always efficient or needed Alternatives: email, team communication platforms (Slack), memos or phone calls Start and end meetings on time If a meeting starts […]

Read more >

The Pixar Pitch

Marketing

I recently finished the book To Sell Is Human by Daniel Pink and found the section titled “The Six Successors to The Elevator Pitch” useful to my business. One of the six successors is “The Pixar Pitch”, which has you build your pitch based on a commonly used method Pixar uses to build a story.  Pink challenges his readers to use the following framework to craft your pitch to ensure your messaging is clear and concise: Once upon a time there was ___. Every day, ___. One day ___. Because of that, ___. Because of that, ___. Until finally ___. An example from To Sell Is Human: Once upon a time there was a there was a health crisis haunting many parts of Africa.  Every day, thousands of people would die of AIDS and HIV-related illnesses, often because they did not know they carried the virus. One day we developed an inexpensive home HIV kit that allowed people to test themselves with sample saliva swab. Because of that, more […]

Read more >